What if you could predict churn before it happens and spot expansion opportunities the moment they arise? Our SaaS analytics platform automatically calculates the metrics that drive sustainable growth, so you can focus on building rather than spreadsheet gymnastics.
From MRR tracking to cohort-based retention analysis, we've helped 200+ SaaS companies turn their metrics into growth engines that compound month over month.
See Your SaaS Metrics In Action
Get automated MRR calculations, churn predictions, and expansion insights in under 10 minutes.
What You'll Learn
- Which SaaS metrics actually predict sustainable growth (most track the wrong ones)
- How to automate MRR, churn, and LTV calculations with zero manual work
- Real examples of SaaS companies who increased MRR by 40%+ using metric insights
- The subscription lifecycle analytics that reveal expansion opportunities
Our Automated SaaS Metrics Dashboard
💰 Automated MRR Tracking
Our system automatically calculates Monthly Recurring Revenue from your subscription events. Track new MRR, expansion, contraction, and churn - all updated in real-time.
Example: See that new enterprise plan driving 23% MRR growth while basic plan churn increased 5% - adjust pricing strategy immediately.
📉 Churn Rate Analysis
Track both voluntary and involuntary churn with cohort-based calculations. See which user segments are churning and when in their lifecycle.
Pro insight: Users who don't complete onboarding within 7 days have 4x higher churn - we flag these automatically.
📈 Customer Lifetime Value (LTV)
Automatically calculated based on actual user behavior and subscription patterns. Track LTV by acquisition channel, plan type, and user segment.
Growth lever: Users from organic search have 2.3x higher LTV than paid ads - reallocate marketing spend accordingly.
🎯 Feature Adoption Tracking
See which features drive retention and expansion. Track feature usage across your user base and correlate with subscription upgrades.
Expansion signal: Users who export data 3+ times per month upgrade to higher plans at 6x the rate.
How to improve these metrics
Increase MRR
Introduce usage‑based pricing or value‑aligned add‑ons. Highlight upgrades in‑app at the moment of value.
Reduce churn
Track early risk signals (low activity, failed payments) and trigger playbooks.
Raise LTV
Guide users to activation and expand seats/usage as teams adopt the product.
Control CAC
Double‑down on channels with strong payback and prune the rest.
FAQ
What’s a healthy logo churn?
For B2B SMB SaaS, < 3% monthly is a good target; enterprise is typically lower.
How do I forecast MRR?
Decompose into new, expansion, contraction, and churn; model each with realistic assumptions.